Michael Garrett

Market Research

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Michael Garrett

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Relevant Experience:

- 12 years experience as a market research consultant for London based marketing and advertising companies including: The Qualitative Consultancy, The Strategic Research Group, The Research Business and Diagnostics Social & Market Research

Selected Activities and Projects:

- conducted interviews and moderated groups

- analysed quantitative and qualitative data

- gave presentations to clients

- wrote reports based on interviews and transcripts

- advertising research, "story board" research, packaging research, pre- and post-launch research

- wrote report for major survey of public transportation based on street interviews / questionnaires in Sydney, Australia

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